“TurnAround's” debut can be seen exclusively on Idleaire’s Inside the Outdoors TV channel beginning March 15th, 2007.
“Turnaround is geared toward the Independent Operator lifestyle and features real drivers, and the real life hardships they face in trying to earn a living, and become profitable on today’s high risk / low reward, razor thin margins.
Oneonta, Alabama – Inside the Outdoors, LLC, the outdoor network for truckers, announced the signing of a collaboration agreement with American Truck Business Services (ATBS) to produce and air a reality based show that will appeal to Owner/Operators as well as trucking companies that wish to learn best practices for management as well as learning the best way to increase the bottom line in their day to day operations.
“Turnaround” will delve into the lives of various Owner Operators that are struggling to stay solvent, and with guidance from Kevin Rutherford and ATBS were able to “TurnAround” their operations and avoid bankruptcy.
“We are proud to be providing outdoor programming for the trucking industry and IdleAire,” said Inside the Outdoors VP of Business Development Rich Hernandez. “It’s an honor and a privilege to be joining the traditional networks and channels in making a variety of informative, entertaining shows available to America’s hardworking truckers.”
Kevin Rutherford, a principal at ATBS stated, “I'm very excited to be working with Inside the Outdoors TV”. “The content that IOD TV currently provides to IdleAire is outstanding and I'm confident that this concept will be entertaining as well as educational for the professional drivers. This is a great opportunity to get a positive message across and to further educate professional drivers in how to handle their business and finances”.
American Truck Business Services (ATBS), founded in 1998, is a leading provider of business consulting, accounting, tax, education, and benchmarking services to owner-operators. ATBS is dedicated to training professional truck maintenance, and time management. ATBS provides training classes across the US as well as training via DVD and CD. Kevin Rutherford has been training and consulting with Owner Operators throughout the US for over 12 years and has a long track record of success.
Inside the Outdoors is the sole provider of hunting, fishing, and outdoor programming for TEN, the Truckers’ Entertainment Network offered exclusively by IdleAire, a technology platform in truck parking lots around the country that addresses numerous industry issues, including idle elimination, driver retention/recruitment, driver wellness, and training. The network provides a variety of entertainment options including television programming, movies, video on demand, high-speed internet, gaming opportunities and phone services. IdleAire is installed at 91 of the nation’s largest truck stops, two fleet terminals, and in 26 states coast to coast. IdleAire expects to be operating in over 200 trucking locations in 35 states by mid 2007.
